Jigar Modi, Author at Rankarise

Analytics Demystified: Track and Adjust Your Digital Campaigns

In the modern marketing landscape, digital campaign performance is only as strong as the analytics tracking behind it. Many businesses invest heavily in ads, content, and social media, but without clear analytics, it’s impossible to know what’s working, what’s wasted,...

September 18, 2025

Email Marketing

Email Marketing That Works: From Audience to Engagement

Email marketing is experiencing a renaissance in 2025, fueled by advanced technologies, data-driven segmentation, and a constantly expanding global audience. This detailed guide explores every stage of the email marketing funnel, shares actionable best practices, showcases key statistics, and explains...

September 17, 2025

Content Marketing Mastery: Create, Promote, and Convert

Content Marketing SEO Updates

Content Marketing Mastery: Create, Promote, and Convert

In today’s digital-first world, content is not just king, it’s the entire kingdom. Brands that master content marketing create a consistent flow of engagement, build authority over time, and ultimately convert readers into loyal customers. But true mastery goes far...

September 15, 2025

Digital Marketing

The Digital Marketing Roadmap: Essential Steps for Success

In today’s hyperconnected world, digital marketing isn’t optional, it’s the backbone of sustainable business growth. But with so many channels, tools, and strategies available, it’s easy to feel overwhelmed. The key lies in following a roadmap: a step-by-step approach that...

September 15, 2025

Paid Advertising Basics: Setting Goals and Measuring ROI

Paid Ads

Paid Advertising Basics: Setting Goals and Measuring ROI

Paid advertising is one of the most powerful levers for business growth in the digital age. For startups, established enterprises, and agencies alike, the ability to immediately target, engage, and convert an ideal customer with precision sets paid advertising apart...

September 13, 2025

Difference Between Branding and Marketing: A Comprehensive Guide

Differences

Difference Between Branding and Marketing: A Comprehensive Guide

Branding and marketing are two fundamental concepts that often get confused, but they serve distinct purposes in building a successful business. Understanding the difference is crucial for crafting effective strategies that grow both your business identity and customer base. What...

September 12, 2025

7 Reasons to Choose a Digital Marketing Agency over a Freelancer

Why

7 Reasons to Choose a Digital Marketing Agency over a Freelancer

In the fast evolving digital landscape, choosing the right marketing partner is vital for thriving online. Many businesses face the dilemma: should they hire a freelancer or engage a full-service digital marketing agency? While freelancers often appeal with lower costs...

September 9, 2025

A Complete Guide to On-Page SEO: Best Practices, Update Frequency, and What to Avoid

SEO Updates

A Complete Guide to On-Page SEO: Best Practices, Update Frequency, and What to Avoid

On-page SEO is the backbone of any successful digital marketing strategy. It focuses on optimizing individual web pages to make them more appealing to both search engines and users. While off-page SEO (like backlinks and mentions) boosts your authority, on-page...

September 8, 2025

How Do I Know My SEO Agency Is Moving in the Right Direction?

SEO Updates

How Do I Know My SEO Agency Is Moving in the Right Direction?

Choosing the right SEO agency is an important business decision. You’re investing time, budget, and trust, with the expectation of gaining visibility, driving leads, and growing revenue. But SEO is not an overnight process, it often takes months to see...

September 5, 2025

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Author: Jigar Modi